Empowering Businesses with Innovative Technology Solutions

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Baris Kavakli

Baris Kavakli

He has witnessed rapid growth of technology during the last 25 years. He sits at the junction of businesses and technology where he can have the broader visibility on merging the two streams together.

What telco companies can learn from FMCG businesses

What telco companies can learn from FMCG businesses

Switching from one telecom company to another has never been easier. But why do customers make this switch? Are telco companies doing enough mid-contract to build reasons beyond functional benefits to establish customer loyalty? To get to the top, they bet on product innovation, service quality, and price. These are

How to keep up with your consumer-centric value chain

How to keep up with your consumer-centric value chain

In recent years, the demands of modern consumers have shifted dramatically. It calls for a different approach in creating value. Value chains have become more consumer-centric than ever, disrupting the way consumer packaged goods companies operate. Is the organization of your value chain ready to meet the needs of the

Where’s the value of my data? The bottleneck in achieving data-driven commercial excellence isn’t in the technology or data

Where’s the value of my data? The bottleneck in achieving data-driven commercial excellence isn’t in the technology or data

Companies have invested heavily in data technologies and people, but very few are unlocking the real value of data. The bottleneck they encounter isn’t in the technology or data teams, rather it lies in their conventional way of working. Many believe that the key success drivers of data-driven commercial

Active and passive sustainability strategies: how companies can move further faster with their sustainability agenda

Active and passive sustainability strategies: how companies can move further faster with their sustainability agenda

Companies are past the point of sustainability signposting. Employees, customers, regulators and authorities, and shareholders: everyone is demanding action. What can you learn from other organizations? The commitment to greater sustainability is now mainstream and pretty much global. This article will help you understand the active and passive strategies your

FMCG brands should be sincere with their consumers — and take control of their data

FMCG brands should be sincere with their consumers — and take control of their data

Making the most of your online marketing activities is becoming increasingly difficult. Today, third-party cookies require implicit consent. That’s changing next year. Then the data owners — the consumers — will have control over their own data. This offers FMCG brands the opportunity to build a new, better relationship with their

Cloud payback: this is how you make cloud value tangible

Cloud payback: this is how you make cloud value tangible

“Cloud payback: Everyone wants it.” That’s a headline I read in PwC’s current US Cloud Business Survey. It really struck me, because while I was reading the report, it dawned on me: we all want cloud payback, but we clearly aren’t getting it. In fact, the report

Innovation drives growth (but requires more than just burning money)

Innovation drives growth (but requires more than just burning money)

Nearly three out of four executives agree that the changes brought about by COVID-19 will present a big opportunity for growth. But only 21% have the expertise, resources, and commitment to successfully pursue that growth. As I read those numbers in a McKinsey report, one thing immediately crossed my mind: